The Founder

NewsReleaseNow’s founder, Nepherterra Estrada Best, usually describes herself as a “half-sane, sleep deprived, working wife and mompreneur.” But those that know her and work with her will tell you she’s an award-winning communications ninja who is also a disruptive innovator and serial entrepreneur.

Disruptive Innovator.
Nepherterra is the founder of, the only hyper-local press release distribution platform and media pitching service for entrepreneurs, small businesses and nonprofits. is a start-up venture perfectly positioned at the intersection of technology public relations.

Leadership is in her DNA. Her passion is contagious. Her energy is infectious. She has assembled a talented team of editors, former journalists and software developers to successfully launch this new web-based platform that makes the media more accessible for business owners.

Communications Ninja.
Trained as a journalist, she is an award-winning professional who has a unique background in entrepreneurship, strategic communications and public relations.

With more than 15 years of communications experience, she understands the power of the press release and has secured thousands of national and local media hits on behalf of corporate, nonprofit, government and small business clients.

Serial Entrepreneur.
Nepherterra is on a mission to empower entrepreneurs to help them build and grow their companies. She’s a native of of Milwaukee and a graduate of Johnson C. Smith University who is proud to call Charlotte home.

In addition to NewsReleaseNow, she has also co-founded two successful public relations agencies and launched several initiatives to improve the entrepreneurial ecosystems in Milwaukee, Charlotte and beyond. Her work speaks for itself:
Co-Founder | Mosaic Communications
Co-Founder | Pride PR
Founder | Milwaukee Small Business Week
Founder | Charlotte Small Business Summit

Awards & Recognition
Charlotte Business Journal 2017 40 Under 40 Honoree
Charlotte Chamber of Commerce 2015 Young Professional Entrepreneur Award
American Marketing Association Award – Milwaukee Chapter
Women in Communications Award – Milwaukee Chapter
Urban League Young Professionals 2011 Leadership Award

Connect with Neph on Social Media:Twitter | Instagram | LinkedIn